Niško beer, a recognizable brand of beer from the south of Serbia, is the primary product of Niška pivara d.o.o. Niš, which started operating in 2015. Niška pivara is located in the Niš settlement of Apelovac, on the site where Jovan Appel built the first Niš industrial company in 1884 – Steam Brewery.
Niška pivara has established itself as a company that wholeheartedly supports culture, art and events in Niš and the region, such as Film Meetings, Crossroads Theater, Evergreen Festival, Protector of the Fortress, Kerber Band, Niš Local Foundation, etc.
At the 88th International Agricultural Fair in Novi Sad, the commission for evaluating the quality of beer and beer-like products, based on evaluated samples, awarded Niška pivara the highest grade in the competition of industrial beers and recognition “Champion of product group quality” for Niško beer.